Peter DiSilvioMar 28, 20223 minThe Personification of Brands on Social MediaBrand personification refers to the techniques used to get customers to think about brands as if they are living things with a...
Peter DiSilvioMar 23, 20223 minThe State of SnapChat 2022SnapChat is the one of the top ten social media platforms on the planet with 433 million monthly active users [1]. Since it's launch in...
Peter DiSilvioMar 23, 20224 minPros and Cons for the Aspiring TikTok PoliticianYou're looking to run for office and you are at the stage where you are looking to establish your digital footprint. The earlier you...
Peter DiSilvioMar 14, 20222 minWhat is a Deepfake?Deepfakes are computer generated media in which a person in an existing image or video is replaced with the likeness of another and, in...